M&S Legal

— Art Direction Branding Design Copywriting

Branding for M&S Legal
Branding, logotype and key visuals for the in-house legal team at M&S. Because of the serious nature of the department's work, the tone and purpose needed to diverge from the main brand without sacrificing its warmth and inclusivity. This was achieved by using natural photography and cheeky copy touches where appropriate.
Client: Marks & Spencer, 2018
Role: Art Direction, Branding, Design, Copywriting
Deliverables: Logotype, Branding, Key Visuals, Copy
Pitches & Presentations
— Art Direction Design
Ads
— Creative & Art Direction Design Copywriting
Initiative
— Art Direction Design Illustration
Lidl Rebrand
— Art Direction Design Copywriting
M&S Corporate Gifts
— Art Direction Branding Design Copywriting
McDonald's/TMSW
— Art Direction Design
Rosie
— Creative & Art Direction Branding Design Copywriting
The Meatless Farm Co.
— Art Direction & Design Packaging Illustration
M&S Typeface
— Art Direction Typography Design
Scoob
— Art Direction Design
↑Back to Top